Niché Elle started the way most real things do. Not with a business plan, but with years of quietly doing something and eventually deciding it was worth sharing. Every bag is crocheted by hand, one at a time, by one person. No factory. No bulk orders. No two exactly alike.

The name comes from Niechelle. The craft comes from her mother. The decision to build something out of it happened in Toronto. And that's where it's made.

Slow fashion isn't a trend here. It's just how it's done.